With over 8 million users worldwide, 2 million active weekly users, and a proclivity toward adult content, the dating and hookup app AdultFriendFinder is taking a different approach toward its terms of service. Since eroticism is part of the selling point, users are told they should expect to see adult themes and images, although AdultFriendFinder’s terms of service restrict the posting of violent or offensive content on the app. AdultFriendFinder also restricts unlawful content or imagery, or content that is harmful, threatening, abusive, racially, ethnically, or otherwise objectionable—all to the discretion of moderators.
When it comes to background checks and criminal background screenings on users or members, AdultFriendFinder doesn’t do it. In fact, they mention this fact three separate times in their terms of service, so users should take caution when sharing background information, photographs, and other identifying details. AdultFriendFinder restricts unsolicited advertising, promotional materials, and other commercial solicitation in addition to restricting harassment, unwanted advances, and stalking. While users are to accept sole responsibility for their own interactions with other users, users have recourse to report account abuse via their website, and moderators are also looking out for abnormal behavior on the site.